Speaker Profile: Jordan Furlong

January 16, 2025

AUTHOR Inside Practice

Jordan Furlong is a strategic consultant, adviser, and legal market analyst who studies the impact of the changing legal world on law firms and legal organizations. 

Jordan advises legal leaders on business model innovation, professional development, and the impact of Generative AI, among many other issues. A renowned keynote speaker, Jordan has addressed thousands of lawyers and legal professionals at dozens of conferences and retreats, remotely and in-person, in North America, Europe, South America, and Australia over the past 15 years.

FEATURED THOUGHT LEADERSHIP

The race against time to reinvent lawyers

Our legal education and licensing systems produce one kind of lawyer. The legal market of the near future will need another kind. If we can't close this gap fast, we'll have a very serious problem.

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The Generations War comes to the law firm

It's not about who's right, Boomers or Millennials. It's about the most profound change to the fabric of the legal profession in 40 years, and how we're going to get through it.


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Building the lawyer of the future

We're running out of time to identify the functions and design the competencies of the post-AI legal profession. Here's my latest "Future Lawyer Starter Kit." Tell me what you think.



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LATEST EPISODE

Human Dynamics, AI, & Resistance to Change


GUEST

Jordan Furlong

Principal 

Law21


In this episode of the Legal Redesign podcast, host Kevin Klein sits down with Jordan Furlong to discuss why, amidst the buzz around AI and emerging technologies, the real challenge lies in how people—not just tools—adapt, integrate, and thrive, whether law firms are doing enough to prepare their teams for rapid shifts, and how leaders can navigate resistance to change as the pace of AI adoption accelerates.

Navigating human dynamics in the age of AI – from talent and team building to change management, tech adoption, adaptation, and the complexities of integrating emerging tools with the workflows and workforce of the future


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SESSION SPOTLIGHT 

Accelerated Evolution: 

How AI Will Reshape the Role, Purpose, and Potential of Lawyers

OVERVIEW

The rise of Generative AI in the legal sector marks the beginning of a profound transformation, reshaping not only workflows but the very essence of what it means to be a lawyer. In this keynote, renowned legal thought leader Jordan Furlong will delve into the “AI Dividend”—the significant time freed up as AI takes on routine tasks—posing a critical question to the profession: How will lawyers use this newfound opportunity? 


Furlong will outline three fundamental shifts set to redefine the legal landscape: the emergence of new activities and essential competencies, the potential for lawyers to reinvest their AI Dividend into higher-value pursuits, and an evolving mandate for legal professionals to serve as proactive guardians of justice and the rule of law. Attendees will gain forward-looking insights into how AI’s efficiencies can unlock new paths for personal growth, client relationships, and industry innovation.


This keynote will inspire legal professionals to reimagine their purpose—embracing a future where their highest value lies not in hours billed, but in their ability to lead, adapt, and advocate in an AI-enhanced world. 

Coming Soon

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